PRIVACY POLICY

Privacy policy

Unless otherwise stated below, the provision of your personal data is neither required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it will have no consequences. This only applies insofar as no other indication is made in the following processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.


Server log files
You can visit our websites without giving any personal information. 
Every time you access our website, usage data is transmitted to us or our web host / IT service provider by your Internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in ensuring the trouble-free operation of our website and to improve our offer.
 
Your data will be transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.

Contact

Responsible
Contact us if you wish. The contact details of the data controller can be found in our imprint.

Initiative contact of the customer by e-mail
If you initiate business contact with us by e-mail, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the treatment and answer of your contact inquiry.
If the contact serves the implementation of pre-contractual measures (e.g. consultation in case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 Para. 1 lit. f DSGVO due to our overriding legitimate interest in processing and responding to your enquiry. In this case, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f DSGVO for reasons arising from your particular situation.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with legal retention periods, unless you have consented to further processing and use.

 

Collection and processing when using the contact form
When using the contact form, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of contacting you.

If the contact serves the execution of pre-contractual measures (e.g. consultation with purchase interest, offer preparation) or concerns an already closed contract between you and us, this data processing takes place on basis of the article 6 exp. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 Para. 1 lit. f DSGVO from our overriding legitimate interest in processing and answering your enquiry.  In this case, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f DSGVO for reasons arising from your particular situation.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with legal retention periods, unless you have consented to further processing and use.


Customer account orders      

Customer account
When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. Your customer account will then be deleted.


Collection, processing and transfer of personal data for orders
When you place an order, we collect and process your personal data only to the extent necessary to fulfil and process your order and to deal with your enquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide the data means that no contract can be concluded. The processing is based on Art. 6 para. 1 lit. b DSGVO and is necessary for the fulfilment of a contract with you. 
Your data is passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly observe the legal requirements. The scope of the data transfer is limited to a minimum.
 
Your data will be transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.


Reviews       Advertising      

Data collection when writing a commentary
When commenting on an article or a contribution, we collect your personal data (name, e-mail address, comment text) only to the extent provided by you. The processing serves the purpose of enabling commenting and displaying comments. By sending the comment, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 (1) lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. Your personal data will then be deleted.


When your comment is published  only the name you specify  published.

Käufersiegel customer review  
On our website we use the buyer's seal customer evaluation tool of the Händlerbund Management AG (Torgauer Straße 233 B, 04347 Leipzig). After your order we would like to ask you to rate and comment on your purchase with us.
For this purpose you will be contacted by us by e-mail, whereby we will use the technical system of the provider of the buyer's seal evaluation tool within the framework of order processing.
Your data will be processed either with your consent or on the basis of our legitimate interest.
Processing is carried out on the basis of Art. 6 para. 1 letter a DSGVO with your consent, provided that you have expressly agreed to receive the request for evaluation. You can revoke your consent at any time by using the corresponding link in the e-mail, without affecting the legality of the processing carried out on the basis of the consent until revocation. Your e-mail address will then be removed from the distribution list.
The processing without explicit consent is based on Art. 6 para.1 lit. f DSGVO from the legitimate interest in truthful, verified evaluations of our services in the context of direct advertising. For this purpose, we send an evaluation request in electronic form for our own goods or services that you have already purchased from us. The request will be sent to the e-mail address that we received from you in connection with the sale of goods or services. The sending of the evaluation request is subject to the proviso that you have not objected to this use of your e-mail address.
The objection is possible at any time by notifying us. The contact details for exercising the objection can be found in the imprint. You can also use the link provided for this purpose in the evaluation request. This does not incur any costs other than the transmission costs according to the base rates.

The personal data stored in this context in the technical system of the Buyer Seal evaluation tool will be deleted 3 months after the delivery of goods recorded for evaluation.

Use of the e-mail address for sending newsletters
We use your e-mail address, regardless of the contract processing, exclusively for our own advertising purposes for sending newsletters, provided that you have expressly consented to this. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation. To do so, you can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list. 


Your data will be passed on to a service provider for e-mail marketing within the scope of order processing. Your data will not be passed on to other third parties.

Use of the e-mail address for the sending of direct advertising
We use your e-mail address, which we have received in connection with the sale of goods or services, for the electronic sending of advertising for our own goods or services that are similar to those that you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is based on Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising the objection can be found in the imprint. You can also use the link provided for this purpose in the advertising e-mail. This does not incur any costs other than the transmission costs according to the base rates.



Dispatch service provider      

Forwarding of the e-mail address to shipping companies for information about the shipping status
We pass on your e-mail address to the shipping company as part of the contract processing, provided you have expressly agreed to this in the ordering process. The purpose of passing on your e-mail address is to inform you about the shipping status by e-mail. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke the consent at any time by notifying us or the transport company, without affecting the legality of the processing carried out on the basis of the consent until the revocation.



Payment service provider Credit report

Use of PayPal
All PayPal transactions are subject to the PayPal privacy policy. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-full


Using PayPal Express
We use the PayPal Express payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of being able to offer you payment via the PayPal Express payment service. To integrate this payment service, it is necessary for PayPal to collect, store and analyse data (e.g. IP address, device type, operating system, browser type, location of your device) when you call up the website. Cookies may also be used for this purpose. The cookies enable the recognition of your browser.
The processing of your personal data is carried out on the basis of Art. 6 Para. 1 lit. f DSGVO from our overriding legitimate interest in a customer-oriented offer of various payment methods. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
With the selection and use of PayPal Express, the data required for payment processing is transmitted to PayPal in order to be able to fulfil the contract with you with the selected payment method. This processing is based on Art. 6 Para. 1 lit. b DSGVO. You can find more information on data processing when using the PayPal Express payment service in the associated data protection declaration at www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS .


Use of personal data when selecting Klarna payment options
In order to offer you Klarna's payment options, we will transmit personal data, such as contact details and order data, to Klarna. This enables Klarna to assess whether you can use the payment options offered via Klarna and to adapt the payment options to your needs. For general information about Klarna, please visit: https://www.klarna.com/de/ . Your personal information will be processed by Klarna in accordance with applicable data protection laws and as set out in Klarna's privacy policy at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy handled.



Cookies
 
Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on the computer system of a user. If a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.
 
Cookies are stored on your computer. Therefore you have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and can decide individually whether to accept them or not, as well as prevent the storage of cookies and the transmission of the data they contain. Already stored cookies can be deleted at any time. However, we would like to point out that you may not be able to use all functions of this website to their full extent.
 
The following links will give you information on how to manage (and deactivate) cookies in the most important browsers:

 
Technically necessary cookies
Unless otherwise stated in the data protection declaration below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized even after a change of page.
 
The use of cookies or comparable technologies takes place on the basis of § 25 para. 2 TTDSG. The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to our overriding legitimate interest in ensuring the optimal functionality of the website as well as a user-friendly and effective design of our offer.
You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.
 
Use of CookieFirst
We use the consent management tool CookieFirst of Digital Data Solutions B.V. (Plantage Middenlaan 42a, 1018 DH, Amsterdam; "CookieFirst") on our website.
The tool enables you to give consent to data processing via the website, in particular the setting of cookies, as well as to exercise your right to withdraw consent already given. The purpose of the data processing is to obtain and document the necessary consent for data processing and thus to comply with legal obligations.
Cookies may be used for this purpose. The following information, among others, may be collected and transmitted to CookieFirst: uniquely assignable ID, date and time of consent, opt-in and opt-out data. This data is not passed on to other third parties.
The data processing is carried out for the fulfilment of a legal obligation on the basis of Art. 6 para. 1 lit. c DSGVO.
You can find more information on data protection at CookieFirst at: https://cookiefirst.com/legal/privacy-policy/



Advertising tracking analysis      

Verwendung von Google Analytics
Wir verwenden auf unserer Website den Webanalysedienst Google Analytics der Google LLC. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; „Google“). Soweit Sie Ihren gewöhnlichen Aufenthalt im Europäischen Wirtschaftsraum oder der Schweiz haben, ist Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Irland) der für Ihre Daten zuständige Verantwortliche. Google Ireland Limited ist demnach das mit Google verbundene Unternehmen, welches für die Verarbeitung Ihrer Daten und die Einhaltung der anwendbaren Datenschutzgesetze verantwortlich ist.
Die Datenverarbeitung dient dem Zweck der Analyse dieser Website und ihrer Besucher sowie für Marketing- und Werbezwecke. Dazu wird Google im Auftrag des Betreibers dieser Website die gewonnenen Informationen benutzen, um Ihre Nutzung der Website auszuwerten, um Reports über die Websiteaktivitäten zusammenzustellen und um weitere, mit der Websitenutzung und der Internetnutzung verbundene Dienstleistungen gegenüber dem Websitebetreiber zu erbringen. Dabei können u.a. folgende Informationen erhoben werden: IP-Adresse, Datum und Uhrzeit des Seitenaufrufs, Klickpfad, Informationen über den von Ihnen verwendeten Browser und das von Ihnen verwendete Device (Gerät), besuchte Seiten, Referrer-URL (Webseite, über die Sie unsere Webseite aufgerufen haben), Standortdaten, Kaufaktivitäten. Die im Rahmen von Google Analytics von Ihrem Browser übermittelte IP-Adresse wird nicht mit anderen Daten von Google zusammengeführt.
Google Analytics verwendet Technologien wie Cookies, Webspeicher im Browser und Zählpixel, die eine Analyse der Benutzung der Website durch Sie ermöglichen. Die dadurch erzeugten Informationen über Ihre Benutzung dieser Website werden in der Regel an einen Server von Google in den USA übertragen und dort gespeichert. Für die USA ist kein Angemessenheitsbeschluss der EU-Kommission vorhanden. Die Datenübermittlung erfolgt u.a auf Grundlage von Standardvertragsklauseln als geeignete Garantien für den Schutz der personenbezogenen Daten, einsehbar unter: https://policies.google.com/privacy/frameworks  und  https://business.safety.google/adsprocessorterms/. Sowohl Google als auch staatliche US-Behörden haben Zugriff auf Ihre Daten. Ihre Daten können von Google mit anderen Daten, wie beispielsweise Ihrem Suchverlauf, Ihren persönlichen Accounts, Ihren Nutzungsdaten anderer Geräte und allen anderen Daten, die Google zu Ihnen vorliegen hat, verknüpft werden.
Auf dieser Website ist die IP-Anonymisierung aktiviert. Dadurch wird Ihre IP-Adresse von Google innerhalb von Mitgliedstaaten der Europäischen Union oder in anderen Vertragsstaaten des Abkommens über den Europäischen Wirtschaftsraum zuvor gekürzt. Nur in Ausnahmefällen wird die volle IP-Adresse an einen Server von Google in den USA übertragen und dort gekürzt.
Die Verarbeitung Ihrer personenbezogenen Daten erfolgt auf Grundlage des Art. 6 Abs. 1 lit. f DSGVO aus unserem überwiegenden berechtigten Interesse an der bedarfsgerechten und zielgerichteten Gestaltung der Website. Sie haben das Recht aus Gründen, die sich aus Ihrer besonderen Situation ergeben, jederzeit dieser Verarbeitungen Sie betreffender personenbezogener Daten zu widersprechen.
Sie können die Erfassung der durch Google Analytics erzeugten und auf Ihre Nutzung der Website bezogenen Daten (inkl. Ihrer IP-Adresse) an Google sowie die Verarbeitung dieser Daten durch Google verhindern, indem Sie das unter dem folgenden Link verfügbare Browser-Plug-in herunterladen und installieren: https://tools.google.com/dlpage/gaoptout?hl=de
Um die Datenerfassung und -speicherung durch Google Analytics geräteübergreifend zu verhindern, können Sie einen Opt-Out-Cookie setzen. Opt-Out-Cookies verhindern die zukünftige Erfassung Ihrer Daten beim Besuch dieser Website. Sie müssen das Opt-Out auf allen genutzten Systemen und Geräten durchführen, damit dies umfassend wirkt. Wenn Sie das Opt-out-Cookie löschen, werden wieder Anfragen an Google übermittelt. Wenn Sie hier klicken, wird das Opt-Out-Cookie gesetzt: Google Analytics deaktivieren .
Nähere Informationen zu Nutzungsbedingungen und Datenschutz finden Sie unter https://www.google.com/analytics/terms/de.html bzw. unter https://www.google.de/intl/de/policies/ sowie unter https://policies.google.com/technologies/cookies?hl=de .

 
Use of the Facebook Pixel
We use the "Custom Audiences" remarketing function of Facebook Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland "Facebook") on our website.
Facebook Ireland and we are jointly responsible for the collection of your data and the transmission of this data to Facebook when the service is integrated. This is based on an agreement between us and Facebook Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement is available at https://www.facebook.com/legal/controller_addendum accessible. According to this agreement, we are responsible in particular for complying with the information obligations pursuant to Art. 13, 14 of the GDPR, for complying with the security requirements of Art. 32 of the GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations pursuant to Art. 33, 34 of the GDPR insofar as a personal data breach affects our obligations under the joint processing agreement. Facebook Ireland has the responsibility to enable data subject rights under Art. 15 - 20 GDPR, to comply with the security requirements of Art. 32 GDPR with regard to the security of the Service and to comply with the obligations under Art. 33, 34 GDPR insofar as a personal data breach affects Facebook Ireland's obligations under the Joint Processing Agreement.
The application serves the purpose of targeting visitors to the website with interest-based advertising on the Facebook social network. For this purpose, Facebook's remarketing tag has been implemented on the website. This tag establishes a direct connection to the Facebook servers when the website is visited. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, you will then be shown personalised, interest-based Facebook ads.
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://www.facebook.com/legal/EU_data_transfer_addendum .
The processing of your personal data is carried out on the basis of Art. 6 Para. 1 lit. f DSGVO due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time on grounds relating to your particular situation. You can use the remarketing function "Custom Audiences". 
here  deactivate.
For more information on the collection and use of data by Facebook, your rights in this regard and ways to protect your privacy, please refer to Facebook's privacy policy at https://www.facebook.com/about/privacy/


Use of Google Ads Conversion Tracking
We use the online advertising programme "Google Ads" on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Google Ireland Limited is therefore the company associated with Google which is responsible for processing your data and complying with the applicable data protection laws.
When you click on an ad placed by Google, a cookie for conversion tracking will be placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we will be able to recognise that you clicked on the ad and were redirected to that page. Each Google Ads customer receives a different cookie. Thus, there is no way that cookies can be tracked across Ads customers' websites.
The information obtained with the help of the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/
.
Your personal data is processed on the basis of Art. 6 (1) lit. f DSGVO due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.
You can deactivate personalised advertising for you in Google's advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de
Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative opt-out page at https://www.networkadvertising.org/choices/ and implementing the further information on opting out mentioned there. You will then not be included in the conversion tracking statistics.
You can find more information and Google's privacy policy at: https://www.google.de/policies/privacy/

 
Use of Google AdSense
We use the AdSense function of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Google Ireland Limited is therefore the company associated with Google which is responsible for processing your data and complying with the applicable data protection laws. The purpose of the data processing is to rent out advertising space on the website and to target visitors to the website with interest-based advertising. By means of this function, visitors to the provider's website are shown personalised, interest-related advertising from the Google Display Network. Google uses cookies to analyse your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/
. Google may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.
Your personal data is processed on the basis of Art. 6 Para. 1 lit. f DSGVO due to our overriding legitimate interest in targeting site visitors with interest-based advertising. interest in targeting site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de . Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative opt-out page at https://www.networkadvertising.org/choices/ and implementing the further information on opting out given there. You can find more information and Google's privacy policy at: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/
 
Use of the remarketing or "similar target groups" function of Google Inc.
We use the remarketing or "similar target groups" function of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Google Ireland Limited is therefore the company associated with Google which is responsible for processing your data and complying with the applicable data protection laws.
The application serves the purpose of analysing visitor behaviour and visitor interests. Google uses cookies to carry out the analysis of website usage, which forms the basis for the creation of interest-based advertisements. The cookies are used to record visits to the website as well as anonymised data on the use of the website. No personal data of visitors to the website is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, inter alia, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks .
The processing of your personal data is carried out on the basis of Art. 6 Para. 1 lit. f DSGVO due to our overriding legitimate interest in targeting site visitors with interest-based advertising. You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de
Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative opt-out page at https://www.networkadvertising.org/choices/ and implementing the further information on opting out mentioned there.
You can find more information on Google Remarketing and the associated data protection declaration at: https://www.google.com/privacy/ads/

 

Plug-ins and others

Use of GoogleMaps
We use the function for embedding GoogleMaps maps of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website.
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Google Ireland Limited is therefore the company associated with Google which is responsible for processing your data and complying with the applicable data protection laws.
The function enables the visual display of geographical information and interactive maps. In the process, Google also collects, processes and uses data from visitors to the websites when they call up the pages in which GoogleMaps maps are integrated.
Your data may also be transmitted to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks .
Your personal data is processed on the basis of Art. 6 Para. 1 lit. f DSGVO due to our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to this processing of your personal data at any time on grounds relating to your particular situation.
For more information on the collection and use of data by Google, please refer to Google's privacy policy at https://www.google.com/privacypolicy.html . There you also have the option in the privacy centre to change your settings so that you can manage and protect your data processed by Google.


Use of YouTube
We use the YouTube video embedding function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website.YouTube is a company affiliated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").
The function displays videos stored on YouTube in an iFrame on the website. The option "Extended data protection mode" is activated. This means that YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks .
Your personal data is processed on the basis of Art. 6 Para. 1 lit. f DSGVO due to our overriding legitimate interest in the needs-based and targeted design of the website. You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.
For more information on the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy, please refer to YouTube's privacy policy at https://www.youtube.com/t/privacy .


Use of Vimeo
On our website, we use plug-ins from Vimeo Inc. (555 West 18th Street New York, New York 10011, USA; "Vimeo") to integrate videos from the "Vimeo" portal.
When you call up pages of our website that are provided with such a plug-in, a connection is established to the Vimeo servers and the plug-in is displayed on the page by informing your browser. This transmits to the Vimeo servers both your IP address and the information about which of our pages you have visited.
If you are logged in to Vimeo, Vimeo assigns this information to your personal user account. When using the plug-in functions (e.g. by starting a video by pressing the corresponding button), this information is also assigned to your Vimeo account.
Your data may be transmitted to the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de .
The processing of your personal data is carried out on the basis of Art. 6 (1) lit. f DSGVO due to our overriding legitimate interest in the demand-oriented and targeted design of our website as well as the legitimate interest of Vimeo in market analysis and in improving its services in a demand-oriented and targeted manner. You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.
If you do not want Vimeo to assign the collected information directly to your Vimeo account, you must log out of Vimeo before visiting our website.
For more information on the purpose and scope of the collection and the further use and processing of the data by Vimeo, as well as your rights in this regard and options for protecting your privacy, please refer to Vimeo's privacy policy: https://vimeo.com/privacy



Rights of data subjects and storage period

retention period
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, thereafter taking into account statutory, in particular tax and commercial law retention periods and then deleted after expiry of the period, unless you have consented to further processing and use.


Rights of the data subject
If the legal requirements are met, you have the following rights according to Art. 15 to 20 DSGVO: the right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 (1) DSGVO, you have the right to object to processing based on Art. 6 (1) f DSGVO and to processing for the purpose of direct marketing.


Right of appeal to the supervisory authority
In accordance with Art. 77 DSGVO, you have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is not lawful.


Right of objection
If the personal data processing listed here is based on our legitimate interest pursuant to Art. 6 (1) lit. f DSGVO, you have the right to object to this processing at any time with effect for the future for reasons arising from your particular situation.
After the objection has been made, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the assertion, exercise or defence of legal claims.


If personal data is processed for direct marketing purposes, you may object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for the purpose of direct marketing.

last update: 01.12.2021